
exhibitor faq
Exhibitors receive two (2) full complimentary badges, which include Casino Party tickets, and four (4) exhibitor badges only with the option of purchasing Casino Party tickets. Additional badges can be purchased for $80 each. Badges are non-transferable.
· Each booth comes with an 8’ back drape and a 3’ sidewall
· Aisle carpet throughout the exhibit hall (Exhibitors are required to carpet their booths)
· Clean exhibit hall
· 24/7 Security
· First-Time exhibitors floor cling displayed in front of their booth
· Exhibitor Service Center with complimentary water, coffee, and sodas
· Registered attendee list pre- and post-show
Through March 2, 2026: Full Refund
March 3 - April 30, 2026: 50% of Amount Paid
After April 30, 2026: No Refund
Advertising & Sponsorship
Annette Hicks, CMP
(512) 617-4302
Exhibit & Membership
Kris Wallace
(512) 617-4303
10’x10’ booth
· $2,250 – Member Rate
· $3,275 – Non-Member Rate
Tank Trailers and Trucks (10’x40’, 10’x50’ or 10’x60’)
· $1,150 – Member rate (per 10’x10’ space)
· $1,925 – Non-Member rate (per 10’x10’ space)
Membership to Texas Food & Fuel Association (hosts of Southwest Fuel & Convenience Expo) is $800.00 a year. Click here for more information and membership application. Information on the Benefits of Membership is available to review.
Dismantle of exhibits begins no earlier than 2:00 PM on June 10. All exhibitor freight must be removed by 12:00 PM on June 11.
Early Move-Out Policy
For all attendees and exhibitors safety, Show Management does not encourage early move-out/dismantle of booth displays. Each exhibitor is required to keep the exhibit space fully set up through Wednesday, June 10, at 2:00 PM. However, if an exhibiting company has to move-out early due to travel constraints, the exhibiting company will move out at the end of the first day after the show is closed. The exhibiting company will be responsible for additional expenses through AEX Convention Services to clean and furnish the booth space for the next day’s Expo.
Ceiling Height Requirements*
Standard 10’x10’ booths height of displays may not exceed the height of the 8’ foot drape on the back of the booth space. Island booths do not include draping or an ID sign and height restriction is 16’. Split Island booths share a common back wall separating the adjoining booth and height restriction is 8’. Ceiling heights will be strictly enforced by Show Management. If you feel your booth display exceeds the height restriction, please contact Show Management.
*Show Management will enforce this rule and issue an Exhibitor Violation Warning.
Line of Sight Rule*
Basic Principal: The neighbor to your right and left has the same opportunity for an attendee to see their exhibit as they walk across or down the aisle as they can with your exhibit. An exhibitor is not allowed to obstruct their neighbor’s exhibit by putting tall items in towards the front of the booth space such as:
TV Monitors
Roll-Up Banners
Feather Banners
Fuel Equipment (Pumps)
ATMs
Display Cases
Video Game Units
*Show Management will enforce this rule and issue an Exhibitor Violation Warning.
MATERIAL HANDLING LOCAL UNION LABOR: The Local Union has jurisdiction for the operation of all material-handling equipment, all unloading and reloading, and the handling of empty containers.
EXHIBITORS may unload their own personal vehicles (POVs) provided they do not use any material handling equipment (fork-lifts, flatbeds, pallet jacks, etc.)
NOT ALLOWED: 4-wheel Hand Cart, Pallet Jacks, etc.
ALLOWED: Two (2) wheel dollies are allowed.
The following types of vehicles are considered POVs and will be allowed to unload/load in the designated POV ramp area after checking in.
Passenger Automobile
SUV
Mini Van
Pick-up Truck
Non-Exhibiting Vendor Policy
In fairness to exhibitors that financially support the Southwest Fuel & Convenience Expo, non-exhibiting vendors and/or suppliers will not be admitted to the exhibit hall. Individuals who work for a vendor/supplier company must register as an Exhibitor or Non-Exhibiting Vendor and pay a fee of $4,000 per person.
Vendors/suppliers who register as an “Attendee” without prior authorization from Show Management will have their registration cancelled and will be subject to a forfeiture of registration fees. Contact Kris Wallace, at (512) 617-4303 or kwallace@tffa.com if you have any questions.
SUITCASING POLICY STATEMENT
Texas Food & Fuel Association wants to ensure your company has a successful show. Show Management has mandated increased measures to protect exhibitors from suitcasing at the Show. This is the Show Management’s Suitcasing Policy, which will be posted using signage around the exhibit hall and included in the onsite guide for all attendees. Suitcasing is the act of soliciting business in the aisles during an exhibition or in other public places, including another company’s booth or a hotel lobby by a non-exhibiting or non-sponsoring company representative.
WHAT SHOW MANAGEMENT WILL DO
Show Management and Floor Managers will be in place from the start of the Show to the conclusion of the Show. This team will respond to all complaints regarding suitcasing. The team will be trained on what to look for and the appropriate factors to determine if there is an issue. Show Management and Floor Managers will have the following responsibilities:
· Review complaints concerning suitcasing.
· Review each complaint off the Show floor and take appropriate action, including removal from the Show floor.
· Levy penalties for violations, up to and including, suspension from participation in future Shows.
WHAT EXHIBITORS CAN DO
Prior to the Show:
If you feel there is a reasonable risk of a problem involving suitcasing, notify Show Management prior to arrival.
Onsite:
If you suspect another company of suitcasing – report this to the Show Management office and someone from Show Management will come to your booth immediately.
BEVERAGES
Beer/Wine/Spirits
Bottled Water
Coffee/Tea/Cocoa
Frozen Dispensed
Hot & Cold Dispensed
Packaged Beverages
BUSINESS SERVICES
Accounting/Financial
ATM Sales/Service
Audit/Inventory
Services Brokers/Food
Cleaning Supplies/Janitorial Service
Credit Card Processing
Electrical Services
Energy Services
Engineering/Environmental Consulting
Equipment/Fixture
Purchasing Equipment
Leasing Fuel Pricing/Information Services
Government Agency
Graphic Design
Grocery/Wholesale Distributor
Insurance
Real Estate Services
Security Equipment/Service
Signs/Specialty
Site Planning/Construction
Solar Power
Store Counters/Shelving
Store Design/Layout
Training Services
CAR WASH
Chemical & Solutions
Equipment/Services/Systems
FOODSERVICE & FOODSERVICE EQUIPMENT
Bakery
Chicken/Prepared
Co-Branding Coolers/Accessories
Display Cases/Counters
Fast Food Food Service Supplies
Franchising Programs
Fryers
Hamburgers Hot Dogs/Roller Grills
Ice/Ice Machines/Vending
Mexican Cuisine
Packaging
Pizza Refrigeration
Water Dispensing Units
FUELING EQUIPMENT & SERVICES
Canopies/Fascia
Common Carriers
Compliance/Meter Calibration
Dispensers/Nozzles
EV Charging
Fuel Dispenser
Security
Fuel Polishing/Tank Cleaning
Fuel Testing
Imaging/Branding
Leak Detection/Monitoring
Metal Buildings
Petroleum Equipment/Services
Petroleum Tanks Refiner/Supplier
Spill Containment
Tank Inspections
Trucks & Transports
UST Monitoring/Fuel Management
Wholesaler
Jobber
RETAIL - FOOD ITEMS
Candy
Condiments/Seasonings
Dairy
Deli Foods
Frozen Foods/Snacks
Gourmet Snacks
Label Groceries
Health/Nutrition
Ice Cream/Freezer Bars
Private Label
Salty Snacks
RETAIL - NON-FOOD ITEMS
Automotive Products
CBD/Hemp Products
General Merchandise
Gift/Novelty Items
Health & Beauty
Lottery/Gaming
Phone Accessories
Sunglasses
Vitamins/Energy Supplements
PETROLEUM PRODUCTS
Biofuels
Bulk Gasoline/Diesel
Bulk Lube
Racing Fuels
Special Additives/Lubes
RELATED PRODUCTS/SERVICES
Air Machines/Vacuums
Display Units
Diesel Exhaust Fluid (DEF)
Lighting-Indoor/Outdoor
Paints & Coatings
Pressure Washing
Propane Gas Services
Safety Products
Scales
TECHNOLOGY
Back Office Software
Cash Handling Systems
Cloud-Based Mgmt. System
E-Commerce
Electronic Displays/LED
Home Office Software
Loyalty Programs/Fleet Cards
Mobile Apps
POS Systems
Sales Tax Software
Satellites/Wireless
Tank Monitoring
Web Development
TOBACCO/TOBACCO RELATED
Cigarettes
Cigars
E-Cigs
Smokeless Tobacco
Tobacco Accessories
Vaping
STAFF CONTACTS
SHOW SITE QUESTIONS:
Annette Hicks, CMP
Cell: (512) 431-0370
Phone: (512) 617-4302
E-mail: ahicks@tffa.com
EXHIBITING & MEMBERSHIP QUESTIONS
Kris Wallace
Phone: (512) 617-4303
E-mail: kwallace@tffa.com
Show Management will provide an attendee list to all exhibitors one month from the Expo. An updated list will be sent 2 weeks before the Expo. The final attendee list will be sent 2 weeks after the show.
Tropical Foliage Rentals
Floral/Plants
Edlen Electrical Exhibition Services
Electric/Air/Water
Expo Tracker
Lead Retrieval
Filo Productions
Audio Visual
Encore Event Technologies
Rigging
AEX Convention Services
Booth Packaged/Discounted
Booth Furnishings
Cart Service/POV
Freight/Material Handling/Drayage
Signs/Banners
Shipping – Warehouse/Show Site
Grand Hyatt San Antonio River Walk
Housing
Smart City
Internet/Telecommunications
The RK Culinary Group/RKIII
Booth Catering
While not tolerated or endorsed, we do recognize exhibitors will unfortunately be solicited for these services by non-official contractors:
· Carpet
· AV/Computer Equipment
· Exhibit Design/Installation
· Directory Guides (Fair Guides)
· Floral
· Freight Shipping
· Hotel Rooms
DO NOT SUCCUMB to their scams. Only endorsed contracts as located under “Booth Services."
Be Aware of SCAM emails offering to send/sell you the Expo Attendee List.
Only Show Management will provide this information. Show Management does not make this information available to the public.
You will receive a number of SCAM emails, no need to report them to Show Management as we are receiving them as well and reporting them to the FCC.
If you have any questions, contact Annette Hicks at ahicks@tffa.com or 512-617-4302.
2027
May 24-26, 2027
Fort Worth Convention Center, Fort Worth
2028
June 4-6, 2028
Fort Worth Convention Center, Fort Worth
2029
June 27-29, 2029
Henry B. Gonzalez Convention Center, San Antonio
2030
June 10-12, 2030
Fort Worth Convention Center, Fort Worth